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The Five Mistakes New Creators Make
(when building a personal brand)
“Build A Personal Brand”, They Said.
“You’ll be at 10k/month in no time”, they said.
And here you are 3, 6, 12 months later – still trying to figure out how to make money from our experience. And everyday, you get more advice. But it never seems to really help.
- Be more authentic.
- Niche down.
- Don’t Niche down (you are the niche).
- Show your personality.
- But make sure to provide value.
- But don’t post only about value.
The advice can be overwhelming, unclear, and vague. And most of it isn’t actually helping you make money.
Get Clear on Your Mission, Watch $ Come In
Your time is limited. There are more opportunities for you than there is time to complete them. And without a mission, you’ll often find yourself jumping.
- From tactic to tactic
- From job to job
- From approach to approach
There is nothing wrong with pivoting. But if you find yourself doing it a ton of times in a single year, generally that means you’ve lost touch with your mission.